Category Archives: SKOPE Dealers

Avoid damage when receiving freight

Transport damage is incredibly frustrating for all involved and the difficulty is that it can happen at any point along the supply chain. To ensure that our clients are not penalised, SKOPE has best practice guidelines which are followed every time inwards goods are received.

For starters, SKOPE does not use common carriers to move its cabinets within Australia; we only use private carriers who are experienced in handling fragile freight.

However, Australia has no legislation that details the responsibilities (and more importantly, the liabilities!) of private road carriers. To counter this, SKOPE has negotiated an insurance package with its carriers to cover any damages to cabinets whilst they are being transported within Australia.

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There is a condition, though. For the insurance to be applicable, all claims must be received within 48 hours of product delivery and the product must not have been moved elsewhere by another carrier.

Here are SKOPE’S general guidelines for receiving freight:

  • Examine the freight immediately upon arrival.
  • Note any exceptions/damage on the delivery docket. Sign and date the docket and have the driver do likewise.
  • If damage is noted, take photos immediately both prior to un-packaging and after un-packaging.
  • Do not dispose of packaging materials.
  • Immediately contact SKOPE.
  • Conduct your own inspection.
  • Note everything for your records.
  • All damage needs to be notified to SKOPE within 48 hours of receipt (including concealed damage).
  • Take photos before, during, and after unloading and/or unpacking freight.

If you have any queries on how freight is handled by SKOPE and/or its carriers contact us at customer service team SKOPE@skope.com.

Have you ever considered what Social Selling is and how do you become great at it?

Have you ever considered finding prospects for your business on LinkedIn? Businesses of all sizes can do a lot more to raise the value of their social currency. Social selling sounds like sales, but there’s a lot more to it – It’s about sharing valuable ideas with customers and prospects through social connections.

Selling has always been social. It has always been about building networks and strengthening your relationships. Often enough those connections are at the day-to-day contact level but companies want to build stronger connections with people across their business. After all, selling has always revolved around relationships (i.e. WHO you know) and hence the focus on networking, establishing rapport, and leveraging existing relationships.

LinkedIn Social Sellers

In B2B (business-to-business), the personal brand is as important as the company brand, and Social Networks are the only digital channel that can fully enable Person-to-Person engagement

Therefore, B2B selling and lead generation through social networks need to focus on Person to Person engagement; Companies that will thrive in Social Media must invest in the personal brands of their key people – turning them into Social Sellers.

“Social selling” isn’t just a buzzword.

“Social selling” isn’t just a buzzword.

InsideView created this info graphic to illustrate just how big social can be. 70% of the buyers journey is complete visiting a company’s website or speaking to a sales rep. 55% of B2B decision makers search for information on social media.

What is a social seller?

A Social Seller is a man or woman who represents their company in social networks. Social Selling allows a Company to connect with thousands of its prospects, via its Social Sellers. These connections happen before any physical meeting takes place.

Content allows us to cultivate virtual relationships that resemble real life. Social Sellers focus on building their personal brands, sharing category content, and generating leads for their employers.

Benefits to being a social seller

  • Social Selling allows the Social Seller to develop an extraordinary personal brand
  • The Social Seller can then leverage this brand to reach out to his 1st degree connections
  • Social Selling generates large numbers of high-quality leads and meetings, with premium prospects
  • We are changing the paradigm – building thousands of relationships first, then converting these relationships into leads and meetings

Key traits of an organisation’s social seller are:

  • Loyalty
  • Thought Leadership
  • Writing Skills
  • Commonsense
  • Strong articulation of solutions

Social Sellers must distribute information in a timely manner onto their LinkedIn account. Within your organisation it is recommended would suggest introducing a pilot scheme, choose 1 or 2 Social Sellers from within your Sales team. The social sellers would be supported by the marketing team (if you have one) who would feed content to the social seller to post and distribute on their LinkedIn.

The key objective of distributing content is to engage with prospects. Associating your personal brand with the content of your posts and discussions, makes you stand out and become synonymous with that content. This gives you greater credibility and trust with your connections.

If your role is to generate revenue for your company, then “Social Selling” is the competitive edge you will need to improve your company’s ability to sell, market, and outperform competitors.

If your role is to generate revenue for your company, then “Social Selling” is the competitive edge you will need to improve your company’s ability to sell, market, and outperform competitors. Source: WMP Blogs

Social selling can mean a number of things:

  • Getting the best our of your LinkedIn profile
  • Using LinkedIn to connect with new sales prospects.
  • Engaging with prospects in real-time
  • Building your brand and credibility on a blog.
  • Connecting with influencers to broaden your reach.
By knowing the basic anatomy of your B2B customers so you can help quickly meet your sales quota

By knowing the basic anatomy of your B2B customers so you can help quickly meet your sales quota. Source: SAP Business Innovation

Over the next month, this blog will cover off how SKOPE Dealers can improve and become skilled in the art of social selling. SKOPE are here to help you understand how you can use social media to help your customers make a purchase decision and recognise that the buying process is controlled by a better informed and more connected customer.